The Faculty of
Fine Arts, Suan Sunandha Rajabhat
University, is expanding its
international academic collaboration
network by signing a Memorandum of
Understanding (MOU) with the Italian
Institute of Fashion Management in
Milan, Italy. Professor Nicola Guerini,
Dean and Director of the Italian
Institute of Fashion Management, along
with Assoc. Prof. Dr. Ekaphong Inkeua,
Dean of the Faculty of Fine Arts, Assoc.
Prof. Dr. Chanoknat Mayuso, Vice Dean
for Administration, and Assoc. Prof.
Supawadee Chuisukha, lecturer in Fashion
Design, participated in an exclusive
visit to leading fashion brands in
Italy. This visit aimed to provide
in-depth perspectives on the design
processes, production, and management
strategies of international brands,
encompassing both established, legendary
brands and emerging designers making
significant influence in the global
fashion industry.
The highlights
of the visit included:
-
Sartorialità Contemporanea
– PAL ZILERI: Learning about
contemporary tailoring concepts that
blend traditional craftsmanship with
innovative textiles and modern garment
structures.
- Emerging Designers:
From Leathergoods to Jewellery –
So-Le Studio: Exploring the world of
emerging designers, from leather goods
creation to jewelry, along with their
initial branding concepts.
-
Defining Luxury: Brand & Stylistic
Identity – GIORGIO ARMANI: Delving
into the definition of
“luxury” through an analysis
of brand identity, design language, and
global image strategies – a
particularly significant and special
part of the trip.
- Embroidery,
Poetic Narrative & Culture –
Antonio Marras: Learning how embroidery
is used as an artistic language to tell
stories of culture, memory, and poetry
through artistic fashion
design.
Each brand visit provided
in-depth knowledge in technical aspects,
creative processes, and business
concepts, reflecting the intention of
both parties to develop collaboration in
education and the fashion industry in
the near
future.
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